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Monday, June 29, 2009

week 2 blog wdillon

Blog Posting Week 2 On Line Media Capstone Will Dillon

Our topic Food Desert is a challenge for us to enlighten others to the disadvantages of people that live in areas that do not provide affordable access to healthy food choices. These areas are located in inner cities and rural areas throughout the United States.
I think the major challenge for our class is to convince major food businesses to invest into the local area, were there are no food stores or farmer markets. The Federal, State, County and City governments can create incentives for these businesses to invest in these localities so that affordable foods are located in these areas.
In our reading of Changing Minds by Howard Gardner he discusses linguistic, logical-mathematical, musical, spatial, bodily-kinesthetic, naturalists, and personal intelligence. He suggests we understand the concept of these intelligences and to accept the possibility that everyone will have one or more of these abilities at any given time that help them use information that is presented to them to make day to day decisions in their lives, by keeping this in mind our blog will be open to numerous ideas and suggestions that will better our collective goal.
As we continue on our quest to inform and enlighten people to the disadvantages of the Food Desert it will be to the best interest of us to understand how we can use our own intelligence and to accept others abilities to use theirs, so that we can work towards a solution that will enable everyone to gain access to affordable healthy food.
An incentive example is one that I read about in Time magazine June 8th 2009. Carrotmob is a group that rewards businesses with mass purchases if they promise to use some of the money to become greener. This concept could be used to influence the convenience stores to carry more produce if people show that they are willing to buy it.

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