Some people enter a cycle where we shop casually and not for the right reasons. What tends to happen is after a couple of weeks we get bored and end up buying new/more items to make us happy again. The fashion industry is a constant issue for the environment and planet. Next to oil, textiles are the most polluting industry in the world. In each phase that it takes to create a clothing, it threatens the environment and the planet. It can take 20,000 liters of water to produce 1kg of cotton, which is equivalent to one single T-shirt and a pair of jeans.
Along with the mass production, consumption, and the way many people see clothing as disposables makes the most harm to our environment as most clothing are discarded in giant landfills. Our environment and our sustainable actions are a factor that we should consider. Fast fashion stores such as Forever21, Papaya Clothing, etc. tend to keep pushing for sales on new and trending clothing that are relatively inexpensive but lack quality. Consumer behaviors must change in order to have less demand for fast fashion.
By supporting fast fashion stores, as a consumer, the materials we purchase are not as long lasting compared to those made of eco-friendly materials such as bamboo and organic cotton. Clothing from fast fashion stands would last a few washes before it appears worn out and no longer in the same condition. We may want to consider recyclable, organic, and eco-friendly clothing; where it may be more cost effective than purchasing something inexpensive and trendy. The prevent Earth from being a wasteland and ensure a positive impact on our environment is to consider all purchases we make carefully by buying when needed and shell out for better material.
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